With the VALEUR MAGAZINE, we have covered the areas of lifestyle, fashion, beauty, entertainment, technique, travel, etc. for over 12 years, and produced countless sophisticated and entertaining editorials, and advertorials for global players.
Since 2019 we have expanded the portfolio through high-quality video reports. These were already forerunners of the ONE WORLD DISCOVERY. In this context, we cooperated with the best hotels, theaters, museums, clubs, bars, public institutions, etc. Please find a summary of the references below.
Therefore, we look back on a long-term experience, more than 40 magazine issues, ca. 20.000 glossy pages, and collaborations with top brands. Always, we found the best solutions for everyone involved. For this reason, we remain flexible and offer partnerships true to the motto: together is better than for each other.
THE HOSTS & MULTIPLIERS
Besides the conventional social media, we present the content across all relevant platforms (see main areas below). Therefore it’s important to work with great, eye-catching personalities who embody the series’ heart and are identification figures and role models.
THE V-GUIDES:
- are eye-catching but authentic, clever young women.
- are OWD ambassadors in other media, on events, etc.
- don’t play fictive roles, and stay true to themselves.
- think and act in We (ego is a foreign word!), and are empathetic and lovable.
- are truly interested in history, culture, and all stories presented by the OWD.
- are real action girls, adventurers, and explorers.
- are also models and influencers (even if we do not use this wording!) and,
- cover countless topics (see main areas below).
CROSS MEDIA COVERAGE
The core of the OWD is cross-media coverage. Thus, we spread the footage in many ways.
- Regular OWD Network: Website, Magazine, YouTube, 12 social media platforms & podcast
- V-GUIDES: at least 4x social media + podcast per guide
- the girls are additional ambassadors in other media, at events, etc.
- are models (see below)
- Int. Partners: involved brands, institutions, countries, etc.
- get the copyrights for their corporate communication
- get exclusive footage or media (e.g. catalogs, lookbooks, image videos – giving credits)
- Country: and its local partners get the copyright (see above)
- Content Sharing: int. media partners (online, print, TV, audio)*
- get footage, reports, and episodes (partly/fully)
- Celebrities: Interviews, Reports…
- Agencies get the copyrights for their int. communication
- Add. Media: like exclusive photo books (best of), catalogs, posters, calendars, etc.
ONE LIFESTYLE EXAMPLE – MANY CONTENT PLACEMENTS!
The V-GUIDES stroll through the town, discovering some shops. They find new outfits for the evening and the beach. Furthermore, they find some nice accessories* like jewelry, beach towels, snorkel and diving goggles, a cool action cam, and beauty* gems like sun protection, make-up, etc. They return to the hotel and try the new fashion items in the room. After that fun, they make their make-up in the bathroom, before they go to dinner. They meet the chef of the restaurant, who takes the girls to the kitchen. Together they cook a local dish. Later, they drink a cocktail at the bar, learning how to mix a local drink from the barkeeper, meeting some other guests known from the field of e-sports, having fun with them before falling asleep in their nice pajamas in the hotel bed. The next day, they go to the beach, wearing their new bikini, using the new towel, sun protection, snorkeling and diving, and filming…
COVERAGE
The film episode is focused on the actual story. The hotel, restaurant, bar, shops, etc. will be integrated authentically, informative, and coherent. However, it will be supplemented by:
OWD & V-GUIDES – Social Network
- Try On Hauls
- Beauty and Styling Tutorials
- Nutrition Tutorials (Food, Cocktail Mix)
- Lifestyle Photos & Videos (different themes and, thus, countless platforms*)
PARTNERS (Who can share the footage)
- Product-Placement
- Fashion, Beauty, Accessories, Sports, Leisure, Tech, Lifestyle, Nutrition, Gaming…
- Locations
- Hotel, Bar, Restaurant, Shops…
MEDIA PARTNERS
- Magazines (online/print) + Theme-Blogs & TV
- e.g. Documentary, Travel, Fashion, Lifestyle, Beauty, Glamour, Style, Travel, Sports, Leisure, Blvd, Trend, Fun, Tech, Shopping, Games…
- Forums
- Photo & Video platforms (e.g. Unsplash, Guru Shots, Pinterest…), Tech (Video, Photo, Action, Smart…), Gaming, and all mentioned before
THE MAIN AREAS OF OUR CONTENT SHARING ARE:
Travel ∙ Van Life ∙ Glamping ∙ Culture ∙ History ∙ Education ∙ Information ∙ Documentary ∙ Fashion ∙ Music & Movies ∙ Diversity ∙ Social ∙ Nature ∙ Outdoor ∙ Action ∙ Sports ∙ Health ∙ Beauty ∙ Wellness ∙ Lingerie ∙ Beachwear ∙ Lifestyle ∙ Nutrition ∙ E-Sports & Gaming ∙ Events ∙ Premieres ∙ Competitions ∙ Tradeshows (and other events) ∙ Technology ∙ Photo & Video ∙ Celebrities
CREDENTIALS (COMMERCIAL)
WE ALREADY WORKED WITH…
MAGAZINE
- more than 800 international top brands from all areas
- around 250 organizations & agencies (business, social, environmental…)
- many international mayor film studios/distributors and music labels
Please check the MEDIA CENTER on our website for all references.
DOCUMENTARY
- Hotels: Grand Hyatt, The Weinmeister, Ellington, Schloss Hotel Ziethen, KPM-Hotel
- Restaurants/Bars: VOX Restaurant & Bar, Solar Restaurant, Zick Zack Jazz Club, Duke Restaurant, Dong A, Home Meal Deal
- Event: Friedrichstadt-Palast, The Blue Man Group, Hurrican Factory, Take Off
- Locations: Airport Tempelhof, Classic Remise, Panorama Point, Berlin Zoo, Suite. 030, Alte Münze, Zoo Palast…
- Museen: Technikmuseum, DDR-Museum, Bode-Museum, Filmmuseum, KPM-Manufacture, Samuari Museum, Computerspiele Museum…
- Artists: Peter Del Vecho (Oscar-winner: Frozen), Charlotte Lawrence (int. musician), Henning Wehland (The Voice Kids, H-Blockx), Ryan Gosling, Emilia Schüle, Golshifteh Farahani, Sam Hargrave, Josh Brolin, Zazie Breetz, Ryan Gosling, Harrion Ford, Ana de Amas, Robert Downey Jr., Will Smith, Keanu Reeves, Brian Cox, Rosanna Arquette, and much more
We have summarized all the stages and partners of our trips through Berlin: PARTNERS PART 1 and PART 2.
IMPORTANT: These reports were produced at the end of 2019 and during the pandemic in 2021 as part of the VALEUR MAGAZINE!
The film documentaries represent the foundation, the origin of the ONE WORLD DISCOVERY because during that production we gained experience and developed the format “7 Weeks…”, “7 Months” or “7 Days…”. However, they are not an official part of the OWD, as this will be visualized and presented as a cross-media genre mix, as described in the concept.
CELEBRITY OPTIONS
We are in close touch with major film studios (agencies) and music labels. Therefore, in each country, the V-GUIDES also meet top celebrities – similar story options as mentioned above. On the one hand, these meetings are a great platform for highly exclusive product placements. On the other hand, of course, these entertaining talks increase traffic on all platforms and ensure powerful content sharing with our media partners.
© VALEUR MEDIA NETWORKS 2024
